We take 5 new clients a month. When a month is full, we say so.
Every price is on this page. That is the whole point.
No percentage of your ad spend. No setup fee revealed on call three. No "custom quote" that turns out to depend on how much you can afford. A flat monthly fee, published, with 10 days' notice to cancel.
Reyter charges a flat monthly management fee: $1,200/mo for one channel (Google Search or Meta), $1,900/mo for both, and $497/mo to add the SEO + AEO layer on top. One-time builds are separate and optional: a landing page from $997, a website from $2,497, and a full SEO + AEO overhaul from $3,497.
Your advertising budget is not included and is never billed through us. It goes from your card straight to Google and Meta, on ad accounts registered in your business's name. We never mark it up, and our fee does not change when it does.
Three plans, three different jobs
These are not tiers of "how much service you deserve." They are three different amounts of engine. Each card says plainly what it leaves undone — read that part first.
Signal
Prove one channel works.
Under about $1,500/mo in ad spend, or you want evidence before you commit further.
$1,200/mo
Flat. Ad budget paid separately, direct to the platform.
One channel — Google Search or Meta, decided after the audit, not before
Conversion tracking built right — counting customers, not form loads
Campaign build, daily bid and budget management
Ad copy and creative direction
Monthly report in plain English: leads, cost per customer, return
Direct line to the person running the account
One channel done properly beats two done halfway. If you have never run paid media, this is the cheapest way to find out whether it works for you — and the fastest way to find out if it does not.
What you give up
One channel has one ceiling. On Search you stop growing once you own your keywords. On Meta you create demand with nothing set up to catch it when it turns into a search.
Where most start
Compound
Capture demand and create it.
$1,500–$5,000/mo in ad spend, and you want the channels feeding each other rather than arguing over credit.
$1,900/mo
$500/mo less than running both as separate engagements.
Everything in Signal, on both channels
One shared conversion definition so both platforms chase the same customer
Cross-channel retargeting in both directions
Budget reallocated monthly toward whatever is actually returning
Creative testing on a fixed cadence
Landing page recommendations from real conversion data
Search runs out of volume. Social runs out of patience. Run together, each covers the other's weak side — and you stop paying two platforms to win the same customer twice.
What you give up
$700/mo more than Signal, committed before either channel has proven itself for you. If you have never run paid media at all, Signal answers that question for less.
Category
Stop renting your traffic.
Above about $5,000/mo, paid already works, and you do not want it to be the only thing holding up the pipeline.
$2,397/mo
$1,900 paid engine + $497 organic & AI layer.
Everything in Compound
SEO — technical fixes, structured data, content built on real search demand
AEO — structured so ChatGPT, Gemini and Perplexity name you in the answer
Ongoing content, rank monitoring, updates as Google and the models change
Quarterly strategy session across the whole engine
Paid buys you customers this month. This is the only tier that also builds something you still own when the spending stops.
The honest trade
Slowest to pay off — 10–20 business days for the technical work, weeks for AI citations, 1–3 months for rankings. Also the only layer that is still yours after you stop paying us.
Genuinely unsure? — we will name one plan, and say so when the honest answer is the cheaper one.
One-time builds
Optional, no subscription attached, and only recommended when the foundation is the actual bottleneck. Sending traffic to a page that does not convert is the most expensive mistake in this business.
Conversion landing page
From $997
One page with one job: turn the click into a conversation. Written around the campaign it serves, with tracking wired in from the first version.
Website build
From $2,497
A full site designed to sell rather than to win awards. Fast, mobile-first, and structured so both search engines and AI models can read it.
SEO + AEO overhaul
From $3,497
A one-time deep pass on the site you already have: technical SEO, structured data, AI-readable files, content and FAQ, plus a diagnostic report. Details here.
You can take any build and manage it yourself afterward. Several clients have — the files are yours.
What the fee actually covers
Every plan, from the cheapest one, includes all of this. There is no "premium tier" where you finally get a human who answers.
✓Account setup or transfer into your own business name, with you as owner.
✓Conversion tracking rebuilt from scratch — the single most common thing we find broken.
✓Campaign strategy and build — structure, keywords or audiences, bidding approach.
✓Ad copy and creative direction, tested on a fixed cadence rather than when someone remembers.
✓Daily management — bids, budgets, negatives, audiences, cutting what loses.
✓Monthly reporting written by a person, in sentences, about leads and cost per customer.
✓Direct access to the senior who runs your account — not a ticket queue.
What we do not do
Stated plainly, so nobody wastes a call finding out.
✓We do not guarantee a specific number. Paid media has real variance. Anyone promising you 50 leads is guessing or lying.
✓We do not boost posts and call it a strategy. A real Meta engagement means campaign structure, targeting, creative and tracking.
✓We do not take industries Google restricts — weapons, tobacco, certain supplements. The ads get disapproved and everyone loses.
✓We do not produce film-grade video. Static, carousel and short-form with professional templates, yes. A commercial shoot, no.
✓We do not take more than 5 new clients a month. That is the cap on doing this well.
What the alternatives cost
Typical US market ranges, so you can put our number in context rather than in a vacuum.
% of spend agency
Freelancer
In-house hire
Reyter
Typical cost
10–20% of ad spend, often with a minimum
$500–$2,000/mo
$70k–$110k/yr plus benefits
$1,200–$2,397/mo flat
Cost at $10k/mo ad spend
$1,000–$2,000/mo
$500–$2,000/mo
~$7,500/mo loaded
Unchanged
Cost at $40k/mo ad spend
$4,000–$8,000/mo
Usually renegotiated
~$7,500/mo loaded
Still unchanged
Incentive to cut waste
Works against them
Neutral
Aligned
Aligned
Who runs your account day to day
Often a junior on 20+ accounts
One person, one skill set, no bench
One person, learning on your budget
The senior who sold it to you
Commitment
6–12 months typical
Varies
Permanent
10 days' notice
Who owns the ad accounts
Frequently the agency
Usually you
You
Always you
Scroll the table sideways to see every column →
A fair reading of this table. If you spend $40,000 a month, a flat fee is straightforwardly cheaper — 15% of that is $6,000. If you spend $2,000 a month, 15% is $300, and it looks like we cost four times more. In practice it rarely works out that way, because percentage agencies attach monthly minimums of roughly $1,000–$2,500 precisely so small accounts are not run at a loss. So at the low end you tend to pay about the same either way, and the question stops being price — it becomes which structure you want the person spending your money to be paid under. At the high end you pay the same fee we charge everyone. Ranges are typical US market pricing for context, not quotes from named competitors. Loaded in-house cost assumes salary plus roughly 25–30% in benefits and overhead.
What you are actually risking
One month's fee and a 30-minute call. That is the entire downside.
✓No minimum term. Month to month from the first day, not after some introductory period.
✓No cancellation penalty. Ten days' written notice, either direction, no reason required.
✓Nothing to unwind. The accounts are already yours. Leaving means removing our access, not rebuilding from zero.
✓Terms public before you commit.Read them here — the whole agreement, not a summary.
What we will not do is promise a number. Anyone who guarantees you a specific result in paid media is either guessing or lying, and both cost you the same.
Pricing questions
Is the ad budget included in the monthly fee?
No. The fee is what you pay Reyter to run the accounts. Your ad budget goes directly from your card to Google and Meta, on accounts in your own name. We never touch the money and never mark it up.
What is the minimum ad budget I need?
Google Search needs roughly $500 a month to gather enough clicks to optimize bids. Meta needs roughly $400 to exit the learning phase. Running both means about $900 minimum. Below that we would be reporting noise, not results, and we will tell you so.
Are there setup fees or onboarding fees?
No. Account setup, conversion tracking, campaign build and creative are all inside the monthly fee. The only additional costs are the one-time builds — a landing page, a website or the SEO and AEO overhaul — and only if you need one.
A freelancer quoted me $700. Why is this $1,200?
Sometimes the freelancer is the right call, and we will say so on the call. The difference is what sits inside the number. $700 usually buys campaign management — bids, keywords, ad copy. What is normally not in it: rebuilding the conversion tracking so bidding optimizes toward customers instead of form loads, reading the search terms report every week and maintaining negatives, separating brand from non-brand before anyone judges the return, and telling you the page is the bottleneck when the page is the bottleneck. Most accounts we open are not losing on campaign management. They are losing on the four things nobody was paid to do.
Can I switch plans later?
Yes, in either direction, at the start of any month. Most clients start on one channel and add the second once the first is producing. Moving down is just as easy — if a channel is not earning its keep we would rather you cut it than resent it.
Why is the $497/mo SEO and AEO layer priced separately?
Because it is genuinely optional and it works on a different clock. Paid results show up in days; organic and AI visibility takes 1 to 3 months. Bundling it into the base price would force everyone to pay for a timeline that not everyone is ready for.
What happens if I want to cancel?
Ten days' written notice, from either side, with no penalty and no reason required. The accounts are already in your name, so cancelling means removing our access — not rebuilding anything. The full terms are public.
Find your number in two minutes
Six questions about your budget, your customer value and your page. We name a plan — including when the honest answer is that you are not ready to hire anyone yet.